Reinventing Customer Experience for Digital Relevance and Growth

As Millennials gain dominance as consumers, businesses have had to make dramatic shifts in the way they interact with customers. Success in the digital era comes only when a company changes its views from, “they’ll want what we provide” to “how can we better provide what they desire?” The best way to gain an understanding of those desires is by tapping into the wealth of consumer data that’s readily available. Once you understand the consumer’s expectations, you can create the personal connections that will fuel your company’s prosperity.

Personalized interactions. Contextualized campaigns. Targeted experiences. These are the new drivers for remaining relevant in the ever-changing eyes of your consumers. When the goal is to outperform your competition, there is no faster route to success than utilizing the knowledge gained from customer analytics. The vital insight you’ll gain will help you reimagine your products, improve your services and provide engagement that customers crave.

Building Blocks

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Transformational Effects
  • Product and service innovations
  • Customer acquisition strategies
  • Retention and growth strategies
  • Competitive positioning models
  • Price-value equations
  • Analytics dashboards
ORCHESTRATING THE TRANSFORMATION WITH TRIANZ

Despite the tremendous growth potential, some businesses ignore the power of analytics. Demonstrate a high level of adaptability, patience by successfully employing customer analytics. The groundwork for transformation through customer analytics comes when you:

 Challenge conventional thinking and better understand customer behavior. Our analyists use custom research to provide findings and recommendations that will help you adapt your business strategies, products/services and engagement models.

Gain insight into the vision and challenges of building a customer-centric organization. Using a multi-disciplinary approach of strategy, KPIs and a mix of technology; we’ll assess your data sources, applications, analytics tools and infrastructure.

Collect and analyze data from campaigns, social media, and other engagement systems across your enterprise. You’ll gain insight by enabling your scalable and flexible cloud infrastructure with custom data models and analytical tools.

Build your customer-centric organization with future enhancements and usability monitoring from our solution experts. We’ll ensure quality and governance of your customer data across systems and reports, while promoting adoption through training.

 Challenge conventional thinking and better understand customer behavior. Our analyists use custom research to provide findings and recommendations that will help you adapt your business strategies, products/services and engagement models.

Gain insight into the vision and challenges of building a customer-centric organization. Using a multi-disciplinary approach of strategy, KPIs and a mix of technology; we’ll assess your data sources, applications, analytics tools and infrastructure.

Collect and analyze data from campaigns, social media, and other engagement systems across your enterprise. You’ll gain insight by enabling your scalable and flexible cloud infrastructure with custom data models and analytical tools.

Build your customer-centric organization with future enhancements and usability monitoring from our solution experts. We’ll ensure quality and governance of your customer data across systems and reports, while promoting adoption through training.

Enabling Technologies & Processes

Tools for Sales Analytics

  • Adobe
  • Alteryx
  • IBM
  • SAS
  • RStudio
  • Tableau
  • Hortonworks
  • Map-R

Enabling Processes

  • Master data management (for data cleansing, 360° customer view)
  • Predictive analytics (statistical modeling, machine learning)
  • Social intelligence
  • Sales analytics
  • Marketing analytics